Ashley Janssen is a local entrepreneur, writer, and community advocate. She is co-founder and CEO of Code and Effect (codeandeffect.com), a software company that develops web-based business and consulting tools, and co-founder of Tadum (tadum.app), which helps leaders develop a culture of high-value meetings. She has been an entrepreneur for over 10 years and specializes in strategic planning, operations consulting, and business development. Her superpower is bringing structure to chaos which she shares through one-on-one consulting, her blog (ashleyjanssen.com) and public speaking. She is vice-chair of the Youth Empowerment and Support Services (YESS) board of directors, entrepreneur representative for the University of Alberta Venture Mentoring Service (VMS) board of advisors, and a VMS mentor. She was also awarded Avenue Magazines Top 40 Under 40 in 2017.